Split testing, a.k.a. A/B testing, is a little slice of magic… at least in the world of online marketing. Imagine you have two landing pages that convey the same message, but the design and the…
If you’re a small business owner, this might sound familiar. Get up, grab a coffee, open up, start the day. You’ve got a lot to do, but it’s quiet. Then a customer walks in, looking for…
RSS stands for… wait for it… Really Simple Syndication (it’s also sometimes referred to as Rich Site Summary). An RSS feed is a consistently streaming delivery of new online content, usually blogs or news sources.
Good news: this is a super quick and fairly simple task. For the quick and dirty step-by-step jump ahead, or for some background info read on… First, a quick overview to remind you what Google…
WordPress disrupted the website creation process when founded in 2003 by simplifying setup, providing theme templates, and kicking the necessity for code to the curb. WordPress owes much of its success to providing this…
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