Whether you are an entrepreneur, small business owner, freelance creative or artist or just someone with a burning passion, the start of the new year can be the perfect time to reassess your goals and business strategy for the coming year. According to industry statistics and data, WordPress powers close to a quarter of all websites, with blogs generating over 21 billion pageviews per month and over 400 million people visiting WordPress blogs every month. Starting a new WordPress site or blog or updating your existing site can improve everything from your SEO rankings to your marketing efforts, content strategy and even earning potential for the new year.
Not a bad time to make a resolution!
Benefits of Creating a New WordPress Site for Your Business or Creative Projects
Like a solid and targeted social media presence, a professional website is essential for your online presence and business development strategy, whether you are launching a niche product or service, marketing your own creative projects or looking to attract new clients. Think of your website as your online headquarters and central hub for your social media accounts and content marketing strategy.
Make More Money with Affiliate Marketing
If you are Kylie Jenner, or another mega influencer on social media with an established platform that reaches millions of people around the world, a choice social media account might be enough to net you a lucrative income. But for the most part, online sales and profits are driven by a well-developed and targeted inbound marketing strategy that involves offering relevant, quality content to an engaged audience on a regular basis. Building a list of subscribers and developing a loyal and dedicated following with your website can help you leverage your readership for successful affiliate marketing and sales.
Personal and Professional Enrichment
Chances are that you’ve read about at least one person in your chosen field or industry with a successful business that began as a humble blog. From honing your writing, marketing and sales to valuable content marketing skills from running your own site, one of the most effective ways to showcase your work to potential customers or employers is to show it off through a WordPress site. Think of a good WordPress site as a resume, portfolio and interview all rolled into one.
If your goal is to build a business, pursue a new hobby or skill, make more sales or land a new job, developing a website should be at the top of your to-do list for 2018.