Affiliate marketing is all about building a following on trust. People follow you on social media or watch your blog because you provide something valuable. So whether you were discovered or you’re starting an affiliate marketing side hustle, you need a platform that can build that following and grow along with it. Look no further, WordPress is the solution for your affiliate marketing website. We’ll show you why, and some ways to improve your strategy for growth using WordPress tools.
WordPress Provides Flexible, Niche Themes for Affiliates
You need a website that will work from your first 10 followers and your last 100,000 followers. Site builders like Wix and Squarespace have limited templates with limited customization.
WordPress has a gazillion themes to choose from, and you don’t need to know any code to customize it to your liking. As long as you choose a theme that meets your needs, you will have the tools you need and more.
The problems many have faced with WordPress are caused by free themes with limited options. But for just $49 (one-time fee, not a subscription!), you can build an extraordinary site like this.
Creatica Premium WordPress Theme
You can find a niche WordPress theme for just about any type of website. This enables you to focus more energy on your content and still have an amazing, engaging site design.
Most premium themes come with a set of demos (preconfigured layouts with filler content) as shown above. With a one-click import, your demo is installed and you can change the colors, logo, and layout to fit your brand.
Manage Everything Yourself and Increase Your Profit Margins
It will take some time to learn the WordPress interface and your theme’s features. But for every hour you spend learning, you’ll save hundreds of dollars in developer or agency fees.
And you’ll quickly begin to see that you have unlimited free features, WordPress plugins, and support from the community.
Plus you won’t need to pay any monthly fees to get ads off your site.
Here’s an example of the panel you’ll use to customize your layout and change your site’s branding.
From this simple panel, you can upload a logo, customize the navigation menu, change the front page, adjust colors, and add widgets.
It’s fairly intuitive. And any changes you make in this view aren’t final until you click publish. If you run into a snag, Google will return thousands of answers from the very large and very active WordPress community. Yeah, you might have to ask for help, or use Google, but then you’ll know how to do it yourself every time you need a change.
And with a growing following, you’ll need to make changes fairly often.
Out of the Box Content Tools
Creating content for your website can be challenging, but WordPress makes it pretty easy. Your Admin Dashboard has features for writing, editing, and scheduling blog posts.
WordPress is very blog-centric. Do you want to pass a Word document to a developer every time you post? Or would you rather write, add images, format, publish, and share your content yourself, on your schedule?
WordPress comes with the essential tools for running a blog out of the box. Here’s what you can do:
- Write and edit your post
- Track versions and revert to previous if necessary
- Save your drafts
- Schedule and publish posts on any date (past, present, or future)
- Manage who can view your posts (even password protect them)
- Format your text and add images
- Embed videos or html content (like YouTube videos, google maps, html advertisements)
That’s all without touching a plugin.
Take Care of Business Without Coding
What about those nitty gritty details that require code? That’s what WordPress plugins are for.
Plugins expand the features of your site for just about any purpose, without requiring you to code. Seriously, there are plugins for everything.
Many of the web services you’d typically pay for are available as free WordPress plugins. For example:
Affiliate Marketing Website Tools Are Easy to Integrate with WordPress
Most affiliate marketing networks offer a WordPress plugin, or tools you can embed on your website.
For example, our affiliate network, CJ Affiliate offers widgets to display products and link building tools. On a non-WordPress site, embedding these widgets requires either a) editing the raw files to add code or b) working within the constraints of your site builder.
With WordPress, you can add a widget into a post, page, or widget area. Let’s look at a quick example. Using the CJ links tool, you can add a banner advertisement to your site’s sidebar by copying and pasting the code.
I’ll copy this code and paste it into a widget area on my WordPress site. You just access the customizer panel, choose widgets, choose text, and paste in your code (if you use javascript, it will require a simple plugin because WordPress filters out <script> tags by default).
Instructions for Adding Code to WordPress Widgets
As you can see, the only challenge here is learning your way around the WordPress interface. Implementing links, ads, or dynamic widgets becomes a copy and paste process with WordPress. And you can easily update and change things on the fly through your WordPress Admin Dashboard.
More Powerful Marketing Tools
A huge part of becoming a successful affiliate marketer and earning passive income is growing your audience. This can take a lot of marketing effort. However WordPress opens the door to innovative marketing strategies and tools that come at little or no cost. And these tools usually just involve clicking install and choosing some settings.
Here’s a breakdown of strategic ways to market your site through WordPress:
- Email marketing intake forms and campaign tools
- Pop up opt-ins that you can target to specific users
- Social media sharing (provides links for readers to share your content)
- Comments and discussion tools
- Browser and mobile push notifications
Know the Drill? Become a MOJO Marketplace Affiliate
If you’ve got the affiliate strategy down, you know you can help other people get started. Provide something valuable and motivating for your readers by sharing MOJO Marketplace and WP Live. We offer the best in industry commissions on our products.
If you’re interested in earning extra money while helping others start their first website, sign up to be a CJ Affiliate and join our affiliate program today. Here are some ways to promote MOJO and provide useful, engaging help to your audience.
Promote MOJO in a Website-focused Pillar Post
For example’s sake, let’s say you run a successful fitness blog and your readers look to you for advice. Many of your readers are just like you–they want to start some kind of blog and be a thought leader in their area of expertise.
This gives you a huge opportunity to help out your community and provides another revenue stream for your website. Here’s how to do it:
- Write a post detailing how you built your website
- Show the tools you used and explain how they work
- Link to WordPress themes from MOJO Marketplace using your CJ Affiliate account
- Or, recommend MOJO Marketplace as a great place to start, with an excellent selection of quality themes and dedicated support
- Promote WP Live, our subscription service that gives you access to WordPress experts to teach you and help you build your site
- Give your readers tips about how to manage and run their website
Share Coupon Codes on Social Media, Podcasts, and YouTube
Don’t see the need for a pillar post? Well, maybe your followers on Instagram or Twitter would benefit from finding a useful website building product or website support. This is another way you can make some money.
Simply give a shout out to MOJO Marketplace or WP Live as the place to get started and provide your own custom coupon code. This will give your followers a place to go and the support they need to build their own site. They’ll appreciate the advice.
This same principle can be replicated across different social channels or even in your podcast or youtube channel. Just be sure to stay honest, and let your followers know when it’s a promotion.
Add MOJO to Your Website or Business Thank You Page
What if you just created your restaurant and launched a website? Put up a page dedicated to thanking everyone who helped you out. This could go for any type of small business–everyone gets a little help from somewhere!
Consider listing MOJO Marketplace and/or WP Live as a resource on this page. Something like “Want to build your own restaurant site? Check out MOJO Marketplace’s tools and WP Live WordPress support!” will go a long way toward helping others succeed.
Get Help with Your Website and Affiliate Marketing
Finally, one of the perks of partnering with MOJO Marketplace is that we will help you succeed. If you need help finishing, updating, or debugging your website, we’re here to help. When our affiliates succeed, we succeed.
Feel free to reach out, and we can discuss partnership opportunities and ways to optimize your business, or just get started using WordPress and reach out for help!